Category Archives: Build Friends, Fans, And Followers

A Checklist To Evaluate Your Author Brand’s Effectiveness

The brand that you establish for yourself as a writer is composed of many “moving parts.” Each of the individual elements of your author platform should directly contribute to the world’s overall view of you as a writer: who you are, what you write, what you want, and what you stand for. When all the elements… Continue Reading

Web Design Relief’s Links Roundup, August 2016

Welcome to August’s Links Roundup! On the horizon: strategy and clarity for your blogs; more bang for your tweet; why a mailing list is a must-have; and how to power up your WordPress site! Whether you create your own author website or we create one for you, we want to give you the best possible… Continue Reading

Essential Vacation Safety Tips For Your Social Media (And More!)

You’re so excited about your upcoming vacation that you can hardly contain yourself! Finally, you’ll be the writer posting photos of umbrella drinks and tweeting about glorious sunsets, or blogging on your website about amazing Mayan ruins. Authors are always in search of new content for marketing and promotion: What better way to captivate your… Continue Reading

5 Instagram Photo Op Ideas For Writers

As of June 2016, Instagram officially reached 500 million users—and it’s still rapidly growing and evolving! This makes it an excellent platform for authors who are looking for new ways to build a fan base and promote their work. But you may be wondering: How can such a visual, image-centric format effectively accommodate the written… Continue Reading

Inbound Marketing For Authors: Setting Up Your Mailing List

In our first article about Inbound Marketing For Authors, we learned how Inbound Marketing can benefit your author brand. Now we’ll take a look at how to set up a mailing list, integrate it into your author website, and send out your first mailing. Let’s get started! Set Up Your Mailing List Your mailing list… Continue Reading

6 Author Website Tips Just For Short Story Authors

Having an author website can be a great way to promote yourself as a short story writer! People are always curious about the writer behind a great story. Editors reading your cover letter and intrigued by your pitch may want more information about your publishing credits and range of experiences. Literary agents reviewing online journals and magazines… Continue Reading

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