Building Your Author Platform — Links Roundup, Week Of 10/8

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Hey, writers! We’ve got a super awesome links roundup for you this week.

Want to turn your website into a powerful marketing tool? These fantastic links from around the Web will help you improve your Web presence and reputation as a writer.


What Ernest Hemingway Can Teach You About Web Design via The Daily Egg – One of the biggest worries holding many writers back from creating an author website is the idea that they don’t have everything in perfect order just yet. But that’s okay! Much like the writing process, the process of building an online platform often requires revision. Think like Ernest Hemingway (but maybe don’t drink so much while working on your website).

Infographic: The 5 Steps To Great Social Content via AllTwitter – Are you not sure how to create content for your social media platform? Do you work better with a logical step-by-step plan to follow? If so, this infographic is for you! Print this flowchart out and pin it to your wall for daily guidance.

Why Creating a Personal Website is Becoming a Necessity via Famous Bloggers – This article is geared more toward a general audience, but these points are also applicable to writers waffling about whether or not they should create an author website. The answer, in short, is yes, and this is a great list of reasons why.

What Can John Cusack Teach Us About E-mail Marketing? via iContact – If you’ve already done the work of creating an author website (or if you’ve had Web Design Relief build an awesome one for you), what’s the next step? Creating an e-mail marketing campaign is a great way to stay in touch with your visitors. Oddly enough, John Cusack’s career can teach you a thing or two about it!

5 Ways to Grow the Audience You Deserve Without Guest Blogging via Think Traffic – A lot of people will tell you that guest blogging is the best way to drive traffic to your own site. And it makes sense in a way—they get content they don’t have to think about and you’re supposed to get a bunch of clicks. But are those hand-me-down readers really the right audience for you? And isn’t the idea of guest blogging getting kind of old? This article offers a bunch of creative alternatives.

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