Author Archives: Blog Editor

The Cat Is Out Of The Bag (And Into The Book)! Celebrate National Cat Day! | Web Design Relief

The cat’s out of the bag: Contrary to popular belief, curiosity never killed any cats. If anything, it turned them into booklovers! And since October 29 is National Cat Day, the only thing better than a cute cat photo is a photo of a cute cat with a book. Don’t take our word for it—just take a look at the Internet! The cat fanatics here at Web Design Relief have a collection of fun memes and gifs you can post on your author website and Facebook, Twitter, Instagram, and other social media accounts to boost engagement with your audience. There is absolutely nothing not to love about this. You’re welcome.

Oh, and if you don’t have an author website where you can share a little feline appreciation, Web Design Relief can help you with that. And free kittens! Okay, the part about free kittens isn’t true, but we wish it were.

Celebrate National Cat Day On Your Author Website And Social Media

These are my new progressive lenses. Not sure what’s so progressive about not being able to see.

 

Time to celebrate National Cat Day! Are you ready?

via GIPHY

 

This book speaks to me like no other.

 

Honestly, there’s really no better scent (though tuna is a close second).

 

When you’ve just written a really juicy plot twist…meow-whahahaha!

via GIPHY

It’s 3:00 a.m. but I just want to read one more chapter…

 

Look out, NaNoWriMo, here I come!

via GIPHY

 

I love books so much, I want to give them all a big hug!

via I Has A Cat

Sometimes cats can come between us and our reading, but that’s not a cat-astrophe—we love them anyway.

 

There’s nothing like settling down to read a good book!

via GIPHY

Have a wonderful National Cat Day!

 

Question: Which rule the Internet for you—cats or dogs?

5 Real-Life Elements That Will Make Your Author Website Appeal To Real-Life Readers | Web Design Relief

Rather than relying on overused marketing concepts, your author website should be designed with one goal in mind: to connect with the right audience for your work. At Web Design Relief, we know that once you’ve determined who your real-life readers are, you can then offer better, more targeted content. Don’t be afraid to share your personality with website visitors—they want to know more about the real-life YOU! (Discover your web personality here.) Sharing some personal details can help readers form a bond with you and keep them coming back for the long term.

How Featuring The Real-Life You Helps Your Author Website Appeal To Readers

Tell Your Story

Your author website is the best place to showcase your books, poetry, and short stories. But don’t stop there! When you also share personal moments, thoughts, and inspiration on your website (and your blog), visitors will see you more as an actual living, breathing person and less as an anonymous face on a book cover. Sharing personal anecdotes is one of the best ways to build your personal brand, create a following, and increase book sales!

Update Your Headshot

Standard headshots are often…well, standard! There is nothing wrong with a headshot that shows you in business casual wear in front of a plain background. But this is your author website, not your LinkedIn profile shot. Post a fun headshot, or even a series of photos that captures your personality. Website visitors will want to see your playful side, not just the let’s-get-down-to-business side. Help your audience connect with you on a personal level. If you write horror stories or serious nonfiction, you might want to choose a headshot that reflects your genre. But you can still crack a smile in another photo to show the person behind the pen (or behind the vampire fangs, if that’s the case).

Uncomfortable in front of the camera? Well, say cheese, because we’ve got you covered with Headshot 101.

Integrate Social Media

Do you often find yourself tweeting, scrolling through Facebook, or uploading your new selfie or food photo on Instagram? Odds are, your followers do this too! Integrate your social media into your author website through widgets and live feeds so that visitors can learn more about the real you and share your posts—helping to expand your reach with more opportunities to market your writing.

Share A Video

Clearly, your author website visitors love to read. But if you have a video camera, a GoPro, or a smartphone, you can also share a video on your website. This can be a vlog or welcome video, a guide to your writing process, a tour of your writing space, a reading of your favorite passage, and more. Your audience will feel more allied with you if they have a face and a voice to put with your words!

Write A Dear Reader Letter

If your website comes across as too generic or just the opposite, too over-marketed, maybe a Dear Reader letter is just what you need. This welcome letter can be the place to share insight into your writing process and/or what’s going on in your life in a personal, relatable way. For more tips on writing a letter that stands out, check out the anatomy of the Dear Reader Letter.

Don’t Overdo It

While sharing personal stories and information can be a great way to connect with your audience, don’t put every aspect of your life on display. It’s always best to keep your website tasteful and secure, and your identity safe. Here’s how to steer clear of getting too personal:

  • Don’t share anything you wouldn’t tell a stranger.
  • Don’t post photos while you’re on vacation, letting people know your house is empty.
  • Avoid the gross and grand aspects of your life (no pics of your recent appendectomy).
  • Details matter, but skip the second-by-second updates of your life (nobody needs to know that you are eating toast).
  • Never, EVER share your personal address or phone number, or email address (use a contact form instead).
  • This goes double for your social security and credit card numbers: Do NOT give them out.

Final Thoughts On Appealing To Your Audience With Real-Life Elements

Sharing some parts of your life with your audience is great! It shows that you are willing to connect with them as real-life people, not just as unknown readers or potential sales. Author website visitors prefer author websites that aren’t heavy-handed with marketing buttons and purchase links. Be smart about what you share with your visitors—but don’t be afraid to have a little fun either!

 

Question: Which personal aspect of your favorite author’s website do you most like?

50 New Facebook Post Ideas For Writers | Web Design Relief

If you want to grow your career as a writer, you need to connect with your audience on social media. Posting on a regular schedule will help you maintain and even increase your social media following, but at Web Design Relief, we know that, after a while, it may become harder to come up with new Facebook post ideas to keep your followers interested so that they keep coming back. When you’re juggling a day job, sharing carpooling duties for the kids, balancing your checkbook, making appointments to have Fluffy’s nails trimmed—and are still trying to squeeze in some writing time—thinking up new social media posts can fall onto the back burner. Fortunately, we have some ideas that can quickly and easily be turned into engaging posts!

Social Media Post Ideas For Facebook, Instagram, Twitter, And More

Pets

  1. Post a photo of your pet “reading” a book.
  2. Post a photo of a pet sleeping near you as you write.
  3. Have some fun and upload a short video of you reading to your pet.
  4. Take your dog for a walk, post a photo, and talk about how the activity inspired your writing.
  5. Get cozy with a book, a blanket, and a cat in your lap and post a photo of this moment.
  6. Post a photo of your cat lying next to your book collection.
  7. Go to an indie bookstore that has a pet, take a photo, and post it. (Be sure to tag the bookstore!)
  8. Post a photo of your dog on National Dog Day (August 26).
  9. And post a photo of your cat on National Cat Day (October 29)!
  10. Tell your followers what your pet’s “favorite” book is, and then ask them to comment on their pets’ favorite books.

 

Books

  1. Talk about your favorite book and explain why it’s your favorite.
  2. Post a photo of the book you are currently reading.
  3. Take a photo of the stacks in your favorite bookstore to post.
  4. Ask your followers to sum up the book they are reading in a GIF.
  5. Read a book by a debut author and write a short review.
  6. Post a GIF that explains how you feel when you buy a new book.
  7. Post your favorite quote from a book.
  8. Ask your followers what their favorite book is and why.
  9. Remember to post about your love for books on National Book Lovers Day (August 9).
  10. Have your followers select your next book to read.

 

Writing

  1. Share a small excerpt of your writing with your followers. Caveat: Know what counts as previously published!
  2. Post a short video of you reading a selection from your recently published work.
  3. Post a writing prompt and ask your audience to follow the prompt with you.
  4. Announce how many words you have written in a day/week/month.
  5. Encourage your followers to spend twenty minutes writing and ask them to tell you their word counts at the end of that time frame.
  6. Participate in NaNoWriMo and update your followers on your word count at the end of the day.
  7. Post a GIF of what writer’s block feels like.
  8. What is your favorite part of writing? Brainstorm a bit and then post about it.
  9. When and why did you begin writing? Let your followers know.
  10. Ask your followers what genre they write in.
  11. Tell your followers which literary magazine is your favorite, and ask them to tell you theirs.
  12. Post your favorite writing advice.
  13. Ask your followers to tell you what they like most—or least—about writing.
  14. Ask your followers to give you a writing prompt, and then post what you come up with.
  15. Post a photo of the things you use to write (favorite notebook, computer, etc.).

Locations

  1. Where is your favorite place to write? Take a photo and post it for your followers.
  2. Post a photo of the place that inspires you the most.
  3. Post about your favorite reading spot.
  4. Where were you when you realized you wanted to be a writer? Tell your followers!
  5. If you do a public reading, be sure to post about it and tag the location!
  6. Go for a walk in nature and post a photo for your audience.
  7. If you travel, take a photo of you reading at your destination and post it—but be sure to follow these safety tips.
  8. Try writing in a new location and post about how it affected your writing (if at all).
  9. Post about a place you want to visit.
  10. Write a post about the setting of your story.
  11. Write a post about your favorite coffee shop to sit in and write.
  12. If you could live in another time period, when would you want to live? Write up a post about it.
  13. What does your ideal writing setup look like?
  14. Where is your favorite writer from? Post about how you think the location affects his or her writing.
  15. Post about where you would most like to do a public reading.

Question: What is your favorite type of social media post?

Why Aren’t People Signing Up For Your Author Mailing List? | Web Design Relief

You’re ready to move your writing career to the next level, so you’ve worked hard to build an author mailing list of your fans and followers. You have an account with MailChimp, MailerLite, or some other e-mail marketing automation platform. In the back matter of all your books, you encourage readers to join your mailing… Continue Reading

5 Mistakes Writers Make On Their Author Websites (And The Easy Fixes) | Web Design Relief

Did you know that every website needs regular care and housekeeping? So unless you have a fairy godmother or can sing well enough to inspire woodland creatures to assist you with your chores, you should keep a virtual broom and wrench handy. Even the most meticulous author website design may experience issues that arise over… Continue Reading

Your Author “About Me” Web Page: What To Include (And What Not To)! | Web Design Relief

Any savvy writer will tell you: An “About Me” page on your author website is an absolute necessity. The “About Me” page is usually one of the first pages new readers will visit, and the first stop for literary editors and agents who are interested in your work. But that doesn’t mean you should dump… Continue Reading


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